by Emily Bamber | Mar 28, 2022 | contextual, data insights, data privacy, digital advertising, GDPR
John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual AI specialist Illuma Technology as a shareholder and active investor. Snyder built Grapeshot from a start-up in Cambridge, UK, in 2006, into a global adtech data...
by Emily Bamber | Feb 9, 2022 | contextual, cross-platform, CTV, data insights
* Online audiences move fluidly between platforms yet targeting remains largely disconnected and siloed – until now * Illuma Compass™ moves between the open web and CTV in real time, allowing brands to monitor and respond to live content consumption across platforms *...
by Editorial team | May 28, 2019 | contextual, data analysis, data insights
Lightbulb Moments is a new series of insights from our data analysis team. Lightbulb Moments takes a look at topics that are tightly related but do not necessarily have a natural connection. Exploring these relationships allows illuma to identify other active mindsets...
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