by admin-esys | Nov 8, 2022 | Uncategorized
As travel brands look towards the peak booking season, finding holidaymakers in a planning mindset will be crucial to campaign success ✈️ Illuma’s unique contextual insights enable brands to identify the contexts producing the best engagement or awareness, and then...
by admin-esys | Sep 8, 2022 | Uncategorized
The 2022 FIFA World Cup is a huge opportunity for advertisers, right at the start of the festive shopping season ?️. The tournament takes place in winter for the first time, filling those dark days in the US and Europe, and more audiences...
by admin-esys | Jul 28, 2022 | Uncategorized
As the busy season approaches, the team have been creating new illuma themed segments, around key times such as sport events, retail and holidays, using our reactive contextual technology. illuma’s Seasonal Segments™...
by admin-esys | Jun 29, 2022 | Uncategorized
There is a void to be filled – cookies will soon be consigned to the scrapheap, and new ad targeting technologies are required to enable digital marketers to identify audiences. We all know this. While Google’s will they/won’t they plotline has gone on for a...
