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5 things contextual advertising does which cookies never did

5 things contextual advertising does which cookies never did

by Rebecca | Jul 21, 2026 | illuma explores, News

illuma explores 5 things contextual does that cookies never did 21.07.2026 Read time: 4mins Back to insights Third-party tracking cookies were the foundation of programmatic advertising for nearly three decades, but post-GDPR, their influence and dominance have been...
5 things contextual advertising does which cookies never did

Cookies or no cookies, the industry is now moving in a new direction

by Rebecca | Apr 21, 2024 | illuma explores, News

illuma explores Cookies or no cookies, the industry is now moving in a new direction 21.04.2024 Read time: 4mins Back to insights Google has again delayed the cookie switch-off in Chrome; and it’s no real surprise. The official statement cites delays reconciling...

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